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Lecture Basics

‌Topic‌: Digital Personality-Driven Shared Accommodation Development

‌Time‌: 9:00-10:30, Nov 14, 2025

‌Venue‌: Rm 258, Lijin Building

‌Speaker‌: Prof. Li Hui, Nankai University

Abstract

This talk explores digital personality as a digitized cultural resource for integrated cultural tourism. It identifies tourism-compatible cultural forms and their application paths, then analyzes how host and tourist Big Five Personality traits shape shared accommodation development. Targeted strategies are proposed to boost business viability and optimize user experiences.

Speaker Bio

Prof. Li Hui, Vice Dean of Nankai University, focuses on tourism big data and AI. A recipient of multiple top national and provincial talent honors, he serves on editorial boards of leading tourism and management journals. He has published 100+ high-impact papers, led 8 national research projects, and won key provincial, ministerial and international academic awards.